> I don't understand the anger here ... Does not compute.
The saying: “the market’s perception is your reality”, is especially apt here. Google’s decision makers tends to forget that in the end they are dealing with human customers not machines. Contrary to the concept of economic rationality, humans are notorious for exhibiting behavior that, to the untrained eye, appear irrational.
A commenter helpfully explained their perception of the new pricing change:
“The anger comes from, a product was free and now it is not. A lot of people made architectural choices that depended on the price of 0. (You mentioned these cases in your post).
However, i believe the bigger issue is, that Google Cloud broke essentially a promise.”
IOW, from their perspective, the pricing change was framed as a loss [1] which opened up a host of negative emotions (anger, mistrust, etc) that come with mitigating a loss that is imminent.
Google as an engineering company may look down on fields like psychology or behavioral econs, but if they genuinely want a fighting chance against AWS and Azure, they will need to court sales leaders with a strong humanities tinge, to avoid these kinds of decision-making that achieve the opposite intended effect — eroding people’s trust in GCP.
The saying: “the market’s perception is your reality”, is especially apt here. Google’s decision makers tends to forget that in the end they are dealing with human customers not machines. Contrary to the concept of economic rationality, humans are notorious for exhibiting behavior that, to the untrained eye, appear irrational.
A commenter helpfully explained their perception of the new pricing change:
“The anger comes from, a product was free and now it is not. A lot of people made architectural choices that depended on the price of 0. (You mentioned these cases in your post). However, i believe the bigger issue is, that Google Cloud broke essentially a promise.”
IOW, from their perspective, the pricing change was framed as a loss [1] which opened up a host of negative emotions (anger, mistrust, etc) that come with mitigating a loss that is imminent.
Google as an engineering company may look down on fields like psychology or behavioral econs, but if they genuinely want a fighting chance against AWS and Azure, they will need to court sales leaders with a strong humanities tinge, to avoid these kinds of decision-making that achieve the opposite intended effect — eroding people’s trust in GCP.
[1] https://en.wikipedia.org/wiki/Loss_aversion