I didn't say anything about it being a startup. The fact that it wasn't a startup, and this guy turned a viral sensation into a lifechanging opportunity, is great.

Your comment referred to Wordle's "acquisition" and "exit", which is startup jargon. I agree it's great he's getting a financial windfall, I just meant that the absence of that outcome — no acquisition/exit, just a fun game — would have also been meaningful and valuable for the world. Linguistic relativity etc etc :)