How do people reach technical audiences on Google search when the said technical audience has Adblock installed? Do any founders or tech startups use Google Ads? I don't know any tech person that doesn't use uBlock Origin.
I've seen people recommending StackOverflow ads to reach exact people that might be interested in your product, but I've never ever seen ads on StackOverflow - thanks to uBlock Origin.
If you want to get the attention of technical audiences, create great technical content. Blogs, YouTube videos, conference talks, etc. If it's good, your audience will spread it among themselves using their existing social connections.
If you don't have good content, then you don't get access to technical users who do everything in their power to avoid useless noise on the internet.
Youtube thing is being eroded. I just searched "Django tutorials" on YouTube and being spammed by boot-campish videos that show horrible coding practices.
Blogs, especially the ones that upvoted here on HN, are very very good. Thanks for the info.
I've seen people recommending StackOverflow ads to reach exact people that might be interested in your product, but I've never ever seen ads on StackOverflow - thanks to uBlock Origin.