> What were your reasons for attempting to sell your services to smaller businesses in the first place?
People don't change banks very often - a lot of banks offer child and student accounts because they know a decent % of people who bank with them at age 15 will bank with them at age 35.
Perhaps their intention was to get in early at 3-person companies that were on their way to becoming 300-employee companies; but they actually found a bunch of 3-person businesses like barber shops and food trucks signed up.
They were trying to execute the principles in “the innovators dilemma” by acquiring customers while they are small and helping those businesses grow. I speculate that the sudden pivot came from the VC investors not the founders. First the drive for profitability most likely stemmed from emerging competition like ramp, and the now with growth stocks losing momentum and the credit market drying up, the VCs have more leverage to run things the way they want.
You have made decisions capable of inflicting tremendous pain on entirely innocent people eg employees.
How are you to be believed that you will not randomly hurt more people?
Buddy this isn't PR this is proving you're not a dangerous child entirely before you defend your job.