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I wish I could upvote this more. It's what would change the landscape more than just about anything else.

As I mention below, there's examples of companies that crank out product quickly and very cheaply (UFO, Asylum, etc), but they really don't care much about quality.

But set up something like this with some people who could aim high on low budgets, and with say 5 million bucks over 2 years turn out 100 films. None of them would be blockbusters, but some of them would find substantial audiences.

Self-distribute online, set low per-film purchase prices, and maybe some sort of subscription for the true fans. Work hard to get the breakout films to wider distribution. You would break even in time, even if only 1 in 10 films were hits.

Experiment. A/B test. Set a culture of innovation. Invent processes, gear, whatever was needed to produce the films faster and cheaper. Be the lab.

You could actually hire pretty pro crew for below the line work since you'd be spreading the cost of any individual over say 20 films a year.

You'd lose above the line people along the way. The super talented would get picked up for more money elsewhere. That would be factored in, though, you'd just bring in new people. And the films that brought the people that left their fame would just be worth more then.

There's nothing I'd rather do more than exactly this, personally. It'd be fun and full of great challenges and rewards.



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