To be clear, for Apple, I would consider the Apple Watch a flop.
Sure the product exists and people buy them, but it's no earth shaker - in contrast, a success for Apple is iPad, iPhone, Macintosh - products that if you ask some random person in an affluent country, there's a pretty good chance they own one, two three or more of these products.
The Apple VR headset will not be a flop in the sense that Apple probably won't kill the product, but it also won't be any huge success by the measures above. It will at best be a niche, which is a flop for Apple.
Sure the product exists and people buy them, but it's no earth shaker - in contrast, a success for Apple is iPad, iPhone, Macintosh - products that if you ask some random person in an affluent country, there's a pretty good chance they own one, two three or more of these products.
The Apple VR headset will not be a flop in the sense that Apple probably won't kill the product, but it also won't be any huge success by the measures above. It will at best be a niche, which is a flop for Apple.