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Well put. Whoever asked this question is undoubtedly a nightmare to work with. Your data is the engine that drives your business and its margin improvements, so why hamstring yourself with a 'clever' cost saving but ultimately unwieldy solution that makes it harder to draw insight (or build models/pipelines) from?

Penny wise and pound foolish, plus a dash of NIH syndrome. When you're the only company doing something a particular way (and you're not Amazon-scale), you're probably not as clever as you think.



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